Project management
From honey jar labels to giant banners, staying on brand is an important part of maintaining Arizona State University's identity. Collaborating with over 200 designers and programmers within the university allows for a certain structure and consistency. Within this brand however, flexibility allows our designs to stay current while still applying the brand rules.
In my experience, project management has always been a key component in running a successful team. What is most important is that everyone on the team follows procedure. A crude system with everyone on the team following the same procedure is more efficient than a complex system with many options with no one following the same procedures.